What if you could tap into the mind of a bull riding who, at the tender age of 24, has been entrusted with one of the most critical roles in the Professional Bull Riders (PBR) organization? 

This episode delivers exactly that – a one-on-one with Riley Gagnon, who in spite of his youth, holds the reins as PBR's second director of livestock. Tune in to hear Riley's incredible journey from a rising bull riding star in Canada to a pivotal role in the PBR, how he defied medical advice to quit bull riding after a severe neck injury, and how his relentless work ethic and understanding of bulls landed him his current role.

Take a ride with us as Riley gives us a behind-the-scenes look at his responsibilities as the director of livestock. Learn about the intricate process of selecting the finest bulls for PBR's weekly events, the delicate balance between the needs of stock contractors and riders, and the pressures that come with his role. Riley’s honesty about his own mistakes and how these experiences contributed to his growth within PBR and earned him the respect of older coaches provides invaluable lessons on humility and resilience in the face of adversity.

But that's not all. We also explore the evolution of bull riding and Riley's significant role in shaping the sport through careful bull selection and his relationships with stock contractors. Hear from the horse's mouth on what it takes to be a part of the PBR, the magic that happens when the best bulls and riders come together, and why the events mean so much more than just a thrilling spectacle. 

As an added bonus, Riley shares some sage words of wisdom on living a life of pride and ambition, the importance of pushing oneself, and the power of being surrounded by the right people. This episode is a must-listen for anyone keen to understand the mind-body connection through the exhilarating world of bull riding.